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Read Me: 10 Lessons for Writing Great Copy Paperback – 22 September 2014

4.4 out of 5 stars 54 ratings

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Product description

Review

"Now we have Read Me: Ten Lessons for Writing Great Copy, also by Roger Horberry, this time in partnership with University of Lincoln Lecturer Gyles Lingwood. And with it, we may have the definitive primer for brandwriting in its current form." - Creative Review

About the Author

Roger Horberry is a highly experienced professional copywriter and has written about everything from finance to fireworks, and telecoms to tea bags. He has published two books on copywriting. Gyles Lingwood is Principal Lecturer in Advertising & Design at the University of Lincoln. His creative work has won a number of awards including D&AD, British Interactive Media Association and the US Creativity Awards.
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Product details

  • Publisher ‏ : ‎ Laurence King Publishing (22 September 2014)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 192 pages
  • ISBN-10 ‏ : ‎ 1780671814
  • ISBN-13 ‏ : ‎ 978-1780671819
  • Dimensions ‏ : ‎ 19 x 1.5 x 23 cm
  • Customer reviews:
    4.4 out of 5 stars 54 ratings

Customer Reviews

4.4 out of 5 stars
4.4 out of 5
54 global ratings

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5.0 out of 5 stars Buy Me.
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5.0 out of 5 stars One of the best books available for copywriters.
Reviewed in the United Kingdom on 4 November 2014
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5.0 out of 5 stars Read Me? Read it. Loved it.
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Jennifer Rose Keywood
5.0 out of 5 stars Wish I had read this a long time ago!
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